Weekly Newsletter - 09.05.2024

NEW CELEBRITY AMBASSADOR
Won Ji Joins Laneige as Brand Ambassador

K-beauty brand Laneige teams up with travel influencer Won Ji to promote its Cream Skin line. The collaboration, featuring a limited edition sticker pack, aims to underscore the product's moisturising prowess, resonating with Ji's "effortless skin care" ethos.

BRAND OF THE WEEK: Trinny London
Trinny London Unveils 'The Elevator' for Neck Care

Trinny London introduces 'The Elevator', a neck cream with Japanese plant extracts and peptides, targeting aging signs and discoloration. The product, backed by compelling user results, caters to various age groups and emphasizes neck care's role in overall confidence and energy.

ACTIVE INGREDIENTS
Sustainable Growth: Skincare Actives Market Flourishes

The Actives Ingredients in Skincare market is set for robust growth, driven by eco-friendly products and tech integration. With a comprehensive market report, key players like BASF and Clariant are navigating through post-Covid challenges, aiming for a multimillion market size by 2031.

SUN PROTECTION LAUNCH
Gun Ana: Swedish Suncare Brand Debuts in the UK

Swedish suncare brand Gun Ana, founded in 2020, launches in the UK, offering multifunctional SPF products. With a focus on daily sun protection and skincare, the brand combines UV defence with Scandinavian botanicals, aiming to transform daily suncare routines.

NEW KOREAN SKINCARE LINE
MIZON Unveils Hyalugen Collection: A Fusion of Hydration and Firmness

MIZON's new Hyalugen skincare line merges hyaluronic acid with collagen, offering a range of products designed to hydrate and firm ageing skin. The innovative formula promises improved moisture and elasticity, catering to all skin types and available on Amazon and MIZON.com.

SKINCARE TRENDS AND INNOVATIONS
Decoding Skincare Market Dynamics: Trends and Innovations

The skincare industry is evolving with trends like clean beauty, personalised AI solutions, and sustainable practices. Driven by consumer insights, brands are innovating for inclusivity and wellness, leveraging technology for growth in a market focused on health and self-care.